Listen to the speaker discussing the role of video in Online Advertising and mark the statements below TRUE or FALSE.
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Online advertising will increase by more or less 27% until the end of the year.
increase = grow
People engage emotionally in paid search as much as in video ads.
engage emotionally – angażują się emocjonalnie
Repurposed commercials will be produced in order to be shown both on TV and the Internet.
repurposed – wykorzystane ponownie
Companies do not post online video commercials that are longer that 30 seconds.
Long-form ads are also present.
Creativity is very much desired when it comes to online video advertising.
There is a need for creativity in order to attract customers’ attention.
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