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English For Online Marketing
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Course Content
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Pricing models
5 Quizzes
Sample Lesson
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Lesson Content
Reading: Pricing Models
Vocabulary Practice: Pricing Models
Video: CPM vs. CPC
Vocabulary Practice: CPM vs. CPC
Pricing models: Review Quiz
Visual advertising
5 Quizzes
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Lesson Content
Reading: Contemporary Visual Advertising
Vocabulary Practice: Contemporary Visual Advertising
Video: How To Make Video Ads
Vocabulary Practice: How To Make Video Ads
Review: Visual Advertising
SEO and SEM
5 Quizzes
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Lesson Content
Reading: Search Engines in Online Marketing
Vocabulary Practice: Search Engines in Online Marketing
Video: What Is Search Engine Optimization?
Vocabulary Practice: What Is Search Engine Optimization?
SEO and SEM: Review Quiz
Social Media Marketing
5 Quizzes
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Lesson Content
Reading: Why is Social Media Marketing so important?
Vocabulary Practice: Why is Social Media Marketing so important?
Video: Social Media Marketing Trends
Vocabulary Practice: Social Media Marketing Trends
Social Media Marketing: Review Quiz
Targeting
5 Quizzes
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Lesson Content
Reading: How to Target Your Market
Vocabulary Practice: How to Target Your Market
Video: E-commerce Shopping Cart Abandonment Re-targeting
Vocabulary Practice: E-commerce Shopping Cart Abandonment Re-targeting
Targeting: Review Quiz
Predictive Targeting
5 Quizzes
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Lesson Content
Reading: Predictive Targeting
Vocabulary Practice: Predictive Targeting
Video: What is Behavioral Targeting?
Vocabulary Practice: What is Behavioral Targeting?
Review Quiz: Predictive Targeting
Mobile Marketing
5 Quizzes
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Lesson Content
Reading: What is Hot in Mobile Marketing
Vocabulary Practice: What is Hot in Mobile Marketing
Video: The Pros and Cons of Mobile Marketing
Vocabulary Practice: The Pros and Cons of Mobile Marketing
Mobile Marketing: Review Quiz
Partnership Programs
5 Quizzes
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Lesson Content
Reading: Partnership Programs
Vocabulary Practice: Partnership Programs
Video: YouTube Partners
Vocabulary Practice: YouTube Partners
Review Quiz: Partnership Programs
Special Offers
5 Quizzes
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Lesson Content
Reading: Special Offers
Vocabulary Practice: Special Offers
Video: How to Coupon
Vocabulary Practice: How to Coupon
Review Quiz: Special Offers
Communication Tools
5 Quizzes
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Lesson Content
Reading: Tools and Channels of Communication
Vocabulary Practice: Tools and Channels of Communication
Video: Live Chat Software for E-commerce
Vocabulary Practice: Live Chat Software for E-commerce
Communication Tools: Review Quiz
Customer Relation Management
5 Quizzes
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Lesson Content
Reading: Customer Relationship Management
Vocabulary Practice: Customer Relationship Management
Video: What is CRM?
Vocabulary Practice: What is CRM?
CRM: Review Quiz
Standardization
5 Quizzes
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Lesson Content
Reading: Basic Customer Service Standards
Vocabulary Practice: Basic Customer Service Standards
Video: GS1 Standards For E-commerce
Vocabulary Practice: GS1 Standards For E-commerce
Standardization: Review Quiz
Price lists
5 Quizzes
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Lesson Content
Reading: Price Lists
Vocabulary Practice: Price Lists
Video: Dynamic Pricing
Vocabulary Practice: Dynamic Pricing
Price Lists: Review Quiz
Customer Complaints
5 Quizzes
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Lesson Content
Reading: Customer Complaints
Vocabulary Practice: Customer Complaints
Video: 5 Customer Experience Mistakes
Vocabulary Practice: 5 Customer Experience Mistakes
Review Quiz: Customer Complaints
Final Quiz: English for Online Marketing
1 Quiz
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Lesson Content
Final Quiz: English for Online Marketing
Print Your English For Online Marketing Certificate
1 Quiz
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Lesson Content
Print Your English For Online Marketing Certificate
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Course Navigation
Course Home
Pricing models
Visual advertising
SEO and SEM
Social Media Marketing
Targeting
Predictive Targeting
Mobile Marketing
Partnership Programs
Special Offers
Communication Tools
Customer Relation Management
Standardization
Price lists
Customer Complaints
Final Quiz: English for Online Marketing
Print Your English For Online Marketing Certificate
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